IVF-Life
Social Media Video Content
IVF-Life Group is a network of fertility clinics in Spain, the UK, and Germany. To strengthen their digital presence and connect with a wider audience, we produced a series of short-form vertical videos optimized for Instagram Stories, TikTok, and YouTube Shorts.
Our approach focused on clear messaging, emotional connection, and platform-native storytelling. Each video was designed to deliver complex medical concepts in a simple, engaging way, while highlighting the clinic’s values of innovation, care, and hope.
The result: a scalable library of vertical content that helped IVF-Life stay consistent across channels, increase engagement, and position the brand as both trustworthy and approachable in the digital space.
